carandbikeweek

MIDDLE EAST'S LARGEST

AUTOMOTIVE & BIKING

LIFESTYLE FESTIVAL

Middle East's Largest Automotive & Biking Lifestyle Festival | 9 & 10 January 2027 📍Sound Stage, Dubai Studio City
Middle East's Largest Automotive & Biking Lifestyle Festival | 9 & 10 January 2027 📍Sound Stage, Dubai Studio City
Middle East's Largest Automotive & Biking Lifestyle Festival | 9 & 10 January 2027 📍Sound Stage, Dubai Studio City
Middle East's Largest Automotive & Biking Lifestyle Festival | 9 & 10 January 2027 📍Sound Stage, Dubai Studio City

DAYS

HOURS

MINUTES

SECONDS

Why be a

part of

MCBW?

Middle East Car & Bike Week is the region’s ultimate “Living Paddock” where high-octane community meets world-class machines. Powered by Marquee Global Events, this 150,000 sq. ft. festival at Dubai Studio City unites elite builders, top brands, and 11,000+ fans. It is an immersive celebration of automotive culture built for those who live for the roar of the engine.

Digital Engagement

1 M+

On-Ground Visitors

0 +

Car and Bike Clubs

0 +

Brand Exhibitors

0 +

THE HEART OF THE FESTIVAL

Get ready for a full-throttle weekend where the energy never stops. From the adrenaline of live drift battles to the incredible craft of custom builds, every moment is packed with pure excitement and discovery. It is an immersive, action-filled journey through the very best of machine culture, built for the fans who want to feel the roar of the engines firsthand.

Rideout Registration

Gear up and ride open roads with fellow bikers. Secure your spot in the official group rideout experience and ride together in style today.

Marketplace Registration

Showcase your apparel, gear, and products to fans. Reserve a booth space to promote your brand and boost visibility at the main event.

Custom Vehicle Registration

Got a custom car or bike to show off? Register today to display your unique build, engineering, on the main event floor.

Sponsors Registration

Partner with the region’s premier automotive event. Elevate your brand presence, connect with active buyers, and maximize exposure.

Club Registration

Bring your car or bike crew into the main arena. Reserve dedicated display spaces to showcase your vehicles and celebrate as a community.

JOIN THE GRID

Be part of the region’s most anticipated automotive festival. Whether you’re showcasing a machine, a brand, or capturing the action, choose your category and register today.

TEST DRIVE BAY

Get behind the wheel and test out the latest machines firsthand. Feel the raw handling, instantaneous power, and track-tested response on a controlled course before you make your next big purchase decision today.

NITRO ARENA

Tire smoke, screaming engines, and high-octane spectacle. Watch elite professional drivers push their heavily modified machines to absolute limits in heart-stopping drift battles and extreme stunt shows all weekend long.

TRAIL BOUND

Built specifically for those who crave untamed off-road adventure. Experience rugged terrain setups, hardcore adventure bike displays, and the unstoppable grit of all-terrain exploration designed for true trail lovers.

RUGGED RUNOFF

Where sheer endurance meets brutal mechanical power. Step into the ultimate outdoor arena designed for heavy-duty 4x4s, aggressive off-road builds, and pure dirt-flying action under the wide-open desert sky.

POWER SHOWCASE

A breathtaking tribute to sheer muscle and modern engineering performance. Explore an ultra-exclusive lineup of exotic supercars, hypercars, and custom speed legends up close in this premium showcase.

AUTO COLLECTIVE

The ultimate gathering of rare vintage classics, iconic automotive legends, and fan-favorite community builds. A carefully curated display celebrating deep history, heritage, and genuine car culture.

CUSTOM GARAGE

One-of-a-kind engineering meets uncompromising master craftsmanship. Witness the region’s finest custom-built cars and bespoke bike creations battling it out for top festival honors and recognition.

CHINA PAVILION

Step directly into the future of global mobility and innovation. Discover cutting-edge EV technology, innovative automotive concept vehicles, and next-generation designs straight from top manufacturers.

RC NOOK

Big power packaged in miniature precision engineering. Catch high-speed RC drift battles, incredibly detailed custom scale builds, and competitive remote-control racing circuits in full action.

PLAY CORNER

Dedicated entertainment built specifically for the next generation of festival enthusiasts. Packed with interactive games, safe activities, and engaging setups designed for the entire family to enjoy.

MARKET PLACE

Your ultimate festival hub for premium gear, custom apparel, rare parts, and essential accessories. Shop directly from top-tier global brands, local vendors, and specialized automotive traders.

FUEL STATION

Recharge your energy with premier festival eats, gourmet food trucks, and refreshing drinks. The absolute perfect pit stop to kick back, relax, and soak in the vibrant atmosphere with friends.

THROTTLE PLAY

Lock in your focus and test your ultimate competitive racing edge. Jump into state-of-the-art simulator rigs and virtual racing setups to log your fastest lap times against fellow attendees.

DRIVEX LAB

Where high-end technological innovation takes center stage. Explore interactive tech exhibits, modern tuning solutions, and breakthrough automotive performance gear pushing the boundaries of science.

FASHION GARAGE

Where car and bike culture collides seamlessly with cutting-edge street style. Discover exclusive festival merchandise, lifestyle apparel, and limited-edition streetwear drops available only here.